Four Click Freedom

http://www.prweb.com/releases/adinsight-call-tracking/web-route/prweb2353784.htm

At this link you can see how one website is embedded in another.  The secondary site is completely functional within its embedded location.  The only thing that refreshes is the embedded site.

Now imagine a site that is made up of several embedded sites.  For easy understanding take the ads as my first example.  All the ads on the site will be there own websites.  When I sell advertisements I will give the buyer a list of sizes for the Clickboard spaces on my site as they will change depending on interaction.  Then the advertiser will create various websites based on those sizes able to transform if the workspace transform but continue with their current operations where it left off from the last interaction.  They will be completely functional all the way to acquisition of coupons or even redemption of coupons and sale.  All without disturbing the rest of the site.

Now imagine all the coupons you will be receiving.  They will all have to be filed and organized for better use and sharing.  Part of the window will be a file folder system that one is instructed to create to categorize coupons into various folders as business, shopping, groceries, and leisure to name a few.  Then to manage the folder the contents can be exported to the main platform, again a different website, in the middle of the screen.  There you will have options to tag, find out more, share, extend expiration dates, etc.

I really need to draw a picture.  But the seperate windows all have to be able to take on different sizes as users switch between contents.  It is much easier to explain in person.

So if there are three websites all making up Clickboards.net, they will all share the control panel platform.  Each linked and able to update themselves based on input from other parts of the control panel.  Even actions in multiple zones will have an overall effect within the control panel.  This allows for much more accessibility, ease of use, and immediate results upon your actions.  I even want a drag and drop option so files and folders or coupons can be placed in desired locations easily without file location menus like on a normal desktop.  The working area is flat.  I think that is the biggest difference from the desktop of most computers.  But the working area can be guided through multiple actions at once, that is the biggest difference than your browser.

And the work area continuously changes. Transforming certain sections in size depending on your current operations.  For example the mail can be listed as to what you are reading, down to in box, down to in folders, down to a menu item on your screen, thus taking up half a page, to a quarter page, to and eighth page, to a one word link.  Thus the rest of your operating control panel also shifts with the information displayed.  This may seem common place actually, and I really hope it is,  basically the changes are a compilation of several operations.  I hope to have a drawn representation soon to post.

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Among the applications Adcentricity will offer, include:

* Call-to-action via SMS, votes, polls, sweepstakes, contests, promotions, coupons, call-back request, text4info, surveys
* The ability to redeem mobile coupons (bar codes), unique PIN numbers (drive2web), ticketing
* Rich content, ringtones, wall papers, games, videos
* Mobile applications such as mobile Internet sites (WAP)
* Smart phone applications

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=103974

*Well the first point is all fun and games.  Very little commitment required from the user to say,  ‘yea you can give me that’ or, ‘yea I think I would vote for that person’ or, ‘put my name on the list so I can possibly win that’ etc.  However, I would find these little games completely annoying if I was notified ten times a day of some new crazy contest that I needed to enter.  I would opt out completely for any of those services.  However a lonely teenager might find this pretty amusing.

*Redeemable coupons with barcodes is excellent.  I’m totally on board to see how they pull that off.  My theory is that most of the coupons will be wasted efforts no matter how they manipulate their targeting.  But using PIN numbers and driving people back to the web is also not what you want.  You actually want to drive people off the web and to the stores.  Brick and mortar establishments aren’t just big fitting rooms where you try stuff on and then go back to the web to buy it.  Stores need traffic, and giving them a coupon when they pass the store on their phone so they can go home and get a discount is counter productive.  I do like having mobile tickets, very functional.

*Rich content, ringtones, wall papers, games, videos: a bunch of junk to me.

*WAP: anything new here?

*Applications: good can’t get enough good ones.  If they keep trying they are bound to come up with a few I like.

Groups, People you may know, Friend Finder, these are all clans.  Well you need them because they may connect you to people who are similar to yourself.  Getting connected to them broadens your reach.  Right now there are amazing ways to connect people.  On Clickboards.net these are the people you want in your clans.

There are many ways to define yourself.  And there is no one way that best describes you.  But there are various parts of your life that you share with various different groups of people.  If you could somehow share these distinct traits with these people in your shopping behavior then you could all share mutually.

For instance if you have a Spanish cooking clan, then you could share coupons and recipes for various dishes.  Maybe save the next time you buy chorizo.  Maybe you are a jeweler you could save on tools and supplies by adding members in the community to your clan.

The reason I call them clans is because you all share a common interest and intents.  Unlike groups where you share the same basic general description, group members usually have different interests for joining groups.  It could be to show off, get some information, get connected, meet someone.  These are interests not intents.  A clan has a sole purpose and in this case it is mutual savings.

The reason it is easier to target a clan and not a group is because clans are able to define themselves.  Groups are defined from the beginning.  A clan may start at one point and end up in another.  This movement is what defines them.

When there are general people who may share common trafficking, and maybe they have done things more similar to you than anyone else in the clan, you would be responsible for inviting them into it.  The clan has no leader or developer, initiation begins from within Clickboards.net.  The life of the clan is then derived from the members actions.  The more action, the more interest, the more defined the variables, the better the concentration of savings that are offered to the clan. Read the rest of this entry »

The reason I say that this type of idea is best for the Chinese consumer is because of their understanding of disorder.  If you have ever visited a website from China you will soon find out that there is so much information crammed onto a single page that it is hard to decipher direction or purpose.

However there is organization to some degree.  I still have yet to fully understand this but my concept work under this reality.  If Clickboards.net was to be started in the US there would have to be extreme order and too much emphasis on simplicity and ease of use.  But this idea is more like chemistry.  It is developmental in its fundamental theory.  For reactions to happen things need to be mixed.  Typical western sites don’t allow for this.  Everything must fall into one category and you must see only what is pertaining to the exact nature of your direction.

But Chinese websites offer options upon options to the consumer.  For this idea to become a reality this is what you need.  You want them to make choice after choice.  Therefore the database grows faster and the information supplied to them becomes more natural.

If you think this idea for personal shopping guide can be implemented in the west, I think you are wrong for two reasons.  First the basic technology for point of purchase sales is so entrenched that it will never become a reality, be it online sales or registers at stores.  Too many clients will waist your time waiting for everyone to conform, therefore no one will conform.  Here, China is still in its infancy of card use or any other non-card methods of payment.  Second, information gathered from consumers in the west is too narrow to make conclusions from.  You need mass amounts of data to transform into real evidence of purchase cycles and trends, even on the individual level.  The Chinese use the Internet much differently than the west.  The information here is freedom of exchange and they love this.