http://www.google.com/adwords/gadgetads/
This is starting to really get somewhere. The interactivity is what it is all about. The actions on the ad can be tracked. However there is no user input. I’m sure this will eventually be incorporated. Another down play is that you still need to be directed to a third party website in the end for various options. I know that is most advertisers point, but in the end it is unnecessary and is a draw back.
I want Clickboards to be much like the Google Gadget Ads and I think if I want to start I should probably just create them and become a client of Google and just use them the way I want to. It’s not hard with this format to promote discounts and relay enough information to promise the user that when they disclose some information about the product they like that the next time they go to the store to purchase the advertised item, the discount will be waiting there for them.
