Clickboards are a new type of Internet advertising that I developed. I have chosen to use them in conjunction with print and mobile couponing.
Clickboards.net is currently under construction. Coupons will be able to be collected from the site and around the Internet using the Clickboards and sent to users coupon feed on Clickboards.net.
Coupons in users feed can be redeemed and verified at the point of sale for the records of the vendor and then be expired from the users feed.
Print and other media can use mobile device to collect coupons and send them to users feed to later be redeemed again using their mobile device.
Right now the mobile number and service is going to cost me RMB5000 a month. The set up for the application to be used with the website will cost me RMB10000 a month for development. The initial cost for development is water under the bridge and probably won’t be recouped for maybe a year. I do believe I can sustain the site with no losses making RMB5000 a month. Charging advertisers RMB1 a click or maybe RMB3 per acquisition of the coupons, that would mean I need 1500 coupons collected each month. So if most people collect at least three coupons I would need 500 unique visitors to my site. I believe that that number is attainable if I promote myself well and people see the relevance of the coupons. Either it will become sustainable or die a quick death.
