The reason I say that this type of idea is best for the Chinese consumer is because of their understanding of disorder. If you have ever visited a website from China you will soon find out that there is so much information crammed onto a single page that it is hard to decipher direction or purpose.
However there is organization to some degree. I still have yet to fully understand this but my concept work under this reality. If Clickboards.net was to be started in the US there would have to be extreme order and too much emphasis on simplicity and ease of use. But this idea is more like chemistry. It is developmental in its fundamental theory. For reactions to happen things need to be mixed. Typical western sites don’t allow for this. Everything must fall into one category and you must see only what is pertaining to the exact nature of your direction.
But Chinese websites offer options upon options to the consumer. For this idea to become a reality this is what you need. You want them to make choice after choice. Therefore the database grows faster and the information supplied to them becomes more natural.
If you think this idea for personal shopping guide can be implemented in the west, I think you are wrong for two reasons. First the basic technology for point of purchase sales is so entrenched that it will never become a reality, be it online sales or registers at stores. Too many clients will waist your time waiting for everyone to conform, therefore no one will conform. Here, China is still in its infancy of card use or any other non-card methods of payment. Second, information gathered from consumers in the west is too narrow to make conclusions from. You need mass amounts of data to transform into real evidence of purchase cycles and trends, even on the individual level. The Chinese use the Internet much differently than the west. The information here is freedom of exchange and they love this.